Posted tagged ‘lotto’

Golden Tee goes to the lotto

April 15, 2009


We all know that one of the best ways for a company to survive in a downturn is to keep your name and product visible to the public with effective marketing and there are many ways to go about doing that. Incredible Technologies has come up with an interesting idea for promoting their Golden Tee series – by having a state issue a Golden Tee themed lottery ticket. Apparently the state of Illinois has done this before and now South Carolina is follwing their lead by issuing a $2 scratch-off ticket where one person could win up to $20,000. Where SC is a major state for golfing this seems to be a wise choice for target marketing – I wonder if we will see any other arcade games show up in similar marketing campaigns in the future.

On top of this, I nearly missed a story where IT is beginning a new phase in their Silver Strike Bowling online efforts with the Bowlapalooza series of tournaments this summer. The Bowlapalooza tournaments will begin in May and IT will be awarding thousands of dollars in prizes throughout the entire summer to the top 200 SSB players and this certainly will make SSB online games a hot item in many locations over the next few months. More details are contained in the press release after the break.

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